I have a confession to make. Recently at a social media event for beginners I expected questions like “How do I add video to my LinkedIn page?” or “How many links are too many in a blog post?”. Instead they were how to sign up for Twitter; where would they find the hours of daily time required for social [...]
P-C 2 B (Partner-Clients to Business) Social Media gurus are always talking B2B or B2C and this is why they are average at best. They still don’t understand the magnitude of Social Media and what it has the ability to do for their client’s companies. Social Media experts are constantly chanting that social media is about communication but they stop there. [...]
Search engines are wonderful if you are on the first page of a keyword search. With over 240 million websites, only a very few achieve first page status. A business owner generally checks their company’s visibility on the web. The first and most obvious step is to search their business’ keyword. What the business owner should be looking for is [...]
